CHX Challenge Fundraiser

Concept

CHX Challenge would set a group a challenge to raise as much money as possible for their favourite charity. However, CHX Challenge had been running for nearly 10 years and hadn't captured the pure and positive emotion of the participants as they climb, reach the summit or celebrate the achievements of their fundraising objective. Our job was to make sure we captured these moments.

Runtime: 2 minutes

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Synopsis

A group of women from a town in west England had been set a challenge to raise as much money for the charity Jamie's Farm charity before hiking up to above 2,200m. They reached the summit and later that evening, had discovered they raised just under £17,000 for the charity.